Podcast: Bernd Pichler, Aston Martin’s Managing Director, Greater China

Bernd Pichler is Aston Martin’s Managing Director, Greater China. Bernd was previously Managing Director for Bentley Motors in the Chinese mainland, Hong Kong and Macau, overseeing all local operations and sales in the company’s second-largest region. Having lived and worked in Asia since 2005, Bernd has more than two decades of leadership experience and a track record of driving commercial growth in China for major automotive brands, including within the luxury segment.